Duncan Fleck Ltd Website Launch.
Duncan Fleck has been managing and restoring gardens for over 20 years. In 2014 he set up Duncan Fleck Ltd with the ambition of starting a gardening renaissance in the North East of England.
The company works with an enviable base of high-profile clients and manages some of the most spectacular gardens in the region.
For us, the biggest asset that business has is Duncan himself. His enthusiasm and passion for gardening is infectious, as is his drive to develop the next generation of Head Gardeners.
Building a brand when it has such a huge, vibrant personality behind it makes our job a great deal easier, not to mention highly enjoyable.
Duncan Fleck’s Brand
We’ve spent a lot of time on Duncan Fleck Ltd’s brand over the past year. Initially this was based around creating an identity and has went on to carrying this identity throughout the entire operation. Everything from stationary to the business’ vehicles.
The brand is based around one key message: Flowers make people happy.
As part of our work we enlisted Garrod Kirkwood to photograph some of Duncan’s work and his team. As usual the results were spectacular. Particularly impressive are some of Garrod’s portrait shots of Duncan’s team.
With the character of the business being such a huge asset, the stunning photography really adds to the brand created.
New Website Launched
More recently we’ve launched a website for the business. The new website has two goals; to promote the business to new clients and to recruit and develop the next generation of Head Gardeners.
As well as this we have standardised the brand’s presence across Social Media platforms and developed a email newsletter campaign that Duncan is now using to keep in touch with his clients.
We’re already getting to work on phase two of the website. This will allow the business to provide a more coordinated and personal service to its clients.
Duncan has an almost endless supply of exciting new ideas for the business and we’re looking forward to working with him to make them a reality.
You can visit the new website here: duncanfleck.co.uk